Digital Marketing:New Prospects to Cultivate Customer Relationships

Abstract

Customer is a valuable asset for every business or for any organization. Every business aims at satisfying their customers as far as possible. There are number of techniques through which customer is made aware about the product. Traditional marketing makes the use of old techniques which has lot of limits, to cover that limits digital marketing is cable of making things more easier and beneficial to current busy customers. Social media marketing is an important component of digital marketing. Number of organizations makes the use of traditional and modern (digital) marketing channels to connect with the customers.